Thursday, June 26, 2014

Using An Internet Marketing Company To Assess Oculus VR

By Robbie Sutter


Last month, Facebook was able to secure Oculus VR, the company that has been responsible for the underground device known as the Oculus Rift. More specifically, this device is a head-mounted entity that promotes virtual reality and video games brought together. As intriguing as this device is, in design, the news of the acquisition in question garnered something of a mixed response amongst the public. It is a story that, in my opinion, any Internet marketing company can focus on and, hopefully, offer a unique take as well.

Amongst the many criticisms that I have seen, in regards to the Oculus VR being brought out by Facebook, is that social media will become even more of a priority. It's important to keep in mind that the Oculus Rift is, first and foremost, a video game device. Gamers and those in the video game industry were the ones who backed this project to begin with. It's clear that there is concern over whether or not the Oculus Rift will become more focused on networking. Can an Internet marketing company offer a different take?

Another reason why this news earned such a tremendous backlash was because of the fact that the Oculus Rift was funded through Kickstarter at the onset. Those who were interested in the product put forth money and once the goal was reached, the backers were promised their rewards. When the news of Facebook's purchase of Oculus VR came into being, many individuals stopped and asked something along the lines of, "Why did we even bother?" I do not think that this is an entirely founded claim.

There are actually many more positives to consider with this acquisition, as I am sure that firms such as fishbat would be able to attest to. It is worth keeping in mind that Facebook is, by and large, an entity that has a tremendous amount of money by its side. What this means is that there is very strong chance that the development associated with the Oculus Rift will come about at a speedier pace. I believe that this can make many backers happier in the long run and I am sure that any Internet marketing company can agree.

It's clear that while there are many people who have concerns about the long-term result of Facebook's purchasing of Oculus Rift, they should not be feared. To me, this means that the Oculus Rift - an impressive piece of engineering in its own right - will be able to come about much faster than it would have otherwise. It will be able to offer an experience unlike many others in the field of gaming. If you ask me, this can lead to nothing but positives over the course of time.




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