Friday, April 14, 2017

Determining The Right Paper For A Printing Project With A Lubbock Promotional Printing Service

By Clinton Arnhold


What paper do you need for your print project? The unhelpful answer is: It depends.

The type you need depends on a variety of factors. If you want to make a brochure, you may opt for glossy paper because it stands out and may attract people to pick up and read your brochure. However, if you want to print in four colors and have mostly text, then a matte page may be a better and much more cost effective option. If business cards are your need, then uncoated paper is the best option.

In other words, the kind of paper you need is very specific to your project and how you want to use the results. The weight of your chosen paper is also important - for example, invitations should be printed on heavy paper, sometimes called "cover stock, " because they tend to be mishandled but need to continue to look good for the weeks up to your event. Letterhead works well on "linen" type paper.

Bewildered? You can always get professional advice from a Lubbock promotional print service. Even looking at recommended options on a printer's website can help you learn what kind of paper to consider for your project.

Consider whether you need it to stand out from a distance, what colors you are using (sometimes if you are only doing prints in black and white rather than color, the best kind paper type may be different from full color).

With all these considerations, it is important not to allow yourself to get frazzled. Instead of trying to figure out what page weight and card stock numbers are, you can ask for help from a printing service. They can help you navigate all the choices and make sure your finished product is the best it can possibly be.




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